Meghan Markle's Lifestyle Brand Name Sparks Controversy with Small Clothing Company As Ever
2025-02-19
AOL
A small clothing company called As Ever has responded to concerns over Meghan Markle's decision to rebrand her lifestyle company with the same name. The Duchess of Sussex, 43, recently announced the name change, which has sparked controversy among fans and entrepreneurs. As Ever has addressed the issue, emphasizing their brand identity and mission. With the rise of lifestyle brands and e-commerce, unique branding is crucial for companies to stand out. Popular keywords like 'lifestyle brand' and 'rebranding' are being used to describe this situation, highlighting the importance of brand recognition in the market. The company's statement aims to clarify their position and maintain their brand reputation.