BMW Enlists 3,000 External Testers for Next-Gen Tech

In a groundbreaking move, BMW has engaged 3,000 external participants to test its cutting-edge prototypes as part of the ongoing development of its Neue Klasse platform. According to Frank Weber, member of the Board of Management responsible for vehicle development, this extensive testing phase aims to ensure the seamless integration of innovative technologies, such as autonomous driving and advanced driver assistance systems, into the company's future models. By leveraging the feedback from these external testers, BMW is poised to revolutionize the automotive industry with its next-generation technology, setting a new standard for automotive innovation and electric vehicle development. With a focus on user experience and technological advancements, BMW is shaping the future of mobility.