TIPSLIFEHACKS

Meghan Markle Rebrands Lifestyle Company: What to Know About the New 'Archetypes' Inspired Venture

Yahoo

The Duchess of Sussex, Meghan Markle, has rebranded her lifestyle company, formerly known as The Tig, with a new name, Archetypes. The change aims to reflect her growth and expanded vision. With her roots in the American Riviera, also known as Santa Barbara, Markle seeks to create a brand that embodies her neighborhood's charm and her own personal style, incorporating elements of wellness, lifestyle, and women's empowerment, making it a popular destination for those seeking luxury lifestyle and self-care advice.