Meghan's As Ever Brand: New Products & 'Delicious Surprises' Coming Soon!
2025-06-16

London Evening Standard
- Royal Update: Meghan, The Duchess of Sussex, is hinting at exciting new additions to her lifestyle brand, As Ever. Following the incredibly successful launch of her initial range, fans can expect 'delicious surprises' to be unveiled soon.
- As Ever Launch Success: The April launch of As Ever proved to be a resounding success, with products like artisanal jam and soothing herbal tea flying off the shelves. Meghan herself described the response as 'absolutely extraordinary,' showcasing the brand's immediate appeal.
- What to Expect: While details remain scarce, Meghan's tease has generated considerable buzz online. Speculation is rife about what these 'delicious surprises' could be. Will we see more food items, perhaps expanding the range of preserves or introducing new flavour combinations? Or could the brand venture into new categories, such as homeware or fashion accessories?
- The As Ever Story: As Ever is a lifestyle brand founded by Meghan, The Duchess of Sussex, focusing on simple, everyday pleasures. The brand’s ethos revolves around quality ingredients, thoughtful design, and a celebration of the small joys in life. It's a venture that allows Meghan to connect with her audience on a personal level, sharing her passions and values.
- Why it Matters: Meghan’s As Ever brand represents more than just a collection of products; it's a testament to her entrepreneurial spirit and her commitment to creating a brand that resonates with authenticity and purpose. The continued success of As Ever demonstrates the enduring appeal of the Duchess and her ability to captivate audiences both in the UK and internationally. The anticipation for these new additions is a clear indication of the brand's strong following and the excitement surrounding Meghan's future ventures.
- Stay Tuned: Keep an eye out for further announcements from As Ever – the 'delicious surprises' are sure to be worth the wait! Follow As Ever's official channels for the latest updates and exclusive previews.