TikTok's US Unit Set for Potential Merger as Perplexity Submits Bid Amid Shutdown Deadline
2025-01-18
Fortune
As TikTok's China-based parent company faces a shutdown deadline on Sunday, Perplexity has reportedly submitted a bid to merge with the social media giant's US unit. With the US operations hanging in the balance, a sale or merger is crucial to avoid a complete shutdown. The move comes amid rising concerns over data security and ownership, with popular keywords like 'social media merger' and 'data privacy' being closely watched. As the deadline looms, a deal could be imminent, saving the popular platform from a potential shutdown. The merger talks are ongoing, with Perplexity's bid being a significant development in the saga.
