Carlton FC Stands by Embattled Sponsor MC Labour Amid Gangland Allegations
2025-03-17
The Age
The Carlton Football Club has confirmed it will not sever ties with long-time sponsor and business associate MC Labour, despite allegations of links to gangland figures and accusations of wrongdoing. The decision comes as the club weighs its options and considers the potential repercussions of cutting ties with the embattled company. With the AFL season underway, the Blues are focusing on their on-field performance, while also navigating the complexities of their off-field relationships. Key issues like sponsorship and reputation management are crucial for the club's success, with sports marketing and brand management playing a vital role. The club's stance on MC Labour has sparked debate among fans and sponsors alike.