Royal Family Update: Sussexes Share Rare Glimpses of Children in Strategic 'Soft Power' Move
2025-02-18

Daily Mail
The Duke and Duchess of Sussex have been gradually sharing more photos of their children, Archie and Lili, on social media, sparking speculation about their new approach. Royal experts suggest this shift may be a deliberate 'soft power' move to build their personal brand and promote Meghan's lifestyle brand, Archetypes. By sharing these intimate moments, the couple aims to connect with their audience and showcase their family values, all while maintaining a level of control over their public image. This strategic move is likely to boost their popularity and influence, especially among fans of the royal family and parents interested in lifestyle and parenting tips.