Meghan Markle Relaunches Lifestyle Brand 'As Ever' with Rare Glimpse of Lilibet
2025-02-18
Evening Standard on MSN.com
Meghan Markle has rebranded her lifestyle company to 'As Ever', a year after its initial launch. The Duchess of Sussex has also shared a rare photo of her daughter Lilibet, giving fans a glimpse into her personal life. The name change comes after a trademark application for 'American Riviera Orchard' was rejected. With this new chapter, Meghan Markle's 'As Ever' is expected to focus on wellness, sustainability, and women's empowerment, popularizing keywords like 'lifestyle brand' and 'women's wellness'. As the brand evolves, fans can expect more updates on the royal family and Meghan's initiatives.
