Islamic Finance Adverts Featuring MMA Star and Muslim Preacher Banned for Burning US Dollars Image
2025-01-08
Daily Mail
A series of provocative adverts for Wahed Invest, an Islamic finance start-up, have been banned by a watchdog after they appeared on Transport for London services in September and October. The posters, which featured a mixed martial arts star and a Muslim preacher surrounded by burning US dollars, were deemed to be in breach of advertising standards. The ban highlights the importance of responsible advertising, particularly in the financial sector. Islamic finance and fintech companies must ensure their marketing materials comply with regulations. Popular terms like Shariah-compliant investing and halal finance are increasingly relevant in the industry.
