Meghan's Next Chapter: Duchess Expands 'As Ever' Brand into Hospitality – Hotels, Food & More!
Meghan Markle's 'As Ever' Brand is Expanding – And It's HUGE!
The Duchess of Sussex, Meghan Markle, is making waves once again, this time with a significant expansion of her lifestyle brand, 'As Ever'. Forget just candles and stationery – Meghan is diving headfirst into the hospitality industry, with plans that include hotels, restaurants, and even temporary accommodation. According to reports in The Sun, this ambitious move signals a new and lucrative chapter for the former actress.
What does this mean for 'As Ever'? The brand, launched earlier this year, initially focused on curated lifestyle products, offering a glimpse into Meghan's personal taste and values. The initial release of candles and stationery was met with considerable interest, but this expansion takes things to a whole new level. The trademark filings reveal a wide range of potential services, including “provision of food and drink,” “lodgings,” and “hotel accommodation.”
Could Meghan Be Cooking Up a Storm? One of the most exciting possibilities is the potential for Meghan to personally contribute to the food offerings. Remember her love of cooking and her shared recipes? It’s not out of the realm of possibility that we could see her signature dishes gracing the menus of 'As Ever' restaurants or offered as part of the hotel experience. Imagine staying at an 'As Ever' hotel and enjoying a meal inspired by the Duchess herself!
Beyond Hotels and Restaurants: A Holistic Lifestyle Experience This isn't just about bricks and mortar; it's about creating a complete lifestyle experience. Think curated travel packages, exclusive events, and a seamless integration of the 'As Ever' brand into every aspect of the guest's journey. This aligns perfectly with Meghan’s reputation for thoughtful curation and attention to detail.
The Business Potential: A Lucrative Venture The hospitality market in Australia and globally is booming, and Meghan's brand already has significant recognition. Combining her star power with a well-executed hospitality strategy could prove incredibly lucrative. This move also allows her to further diversify her income streams, following her successful podcast, 'Archetypes'.
What's Next for Meghan and 'As Ever'? While details are still emerging, one thing is clear: Meghan Markle is not slowing down. Her expansion into hospitality demonstrates her entrepreneurial spirit and her desire to build a lasting legacy beyond her royal past. We’ll be watching closely to see how this exciting new venture unfolds and what delicious treats and luxurious experiences 'As Ever' has in store for us.
