Victoria Racing Club Appoints Nikki Clarkson as New Chief Marketing Officer
2025-02-26

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The Victoria Racing Club (VRC) has announced the appointment of Nikki Clarkson as its new Chief Marketing Officer (CMO). Clarkson, formerly of Southern Cross Austereo, will oversee key areas including social media marketing, digital strategy, and brand development. With her expertise in marketing and media, Clarkson is set to drive the VRC's online presence and engagement, leveraging digital marketing tools and social media platforms to promote the club's events and activities, including the Melbourne Cup Carnival. Her appointment is expected to boost the VRC's marketing efforts and enhance its position in the Australian sports industry.